Neighborhood Council to Discuss the Business of ‘Erotic’ Massage Parlors in Eagle Rock

“It's important for illicit massage places and their customers to know that Eagle Rock will not tolerate them,” says ERNC Immediate Past President Michael Larsen.

The Eagle Rock Neighborhood Council on Tuesday is scheduled to discuss ways to regulate massage therapy businesses in Eagle Rock, an issue that prompted the Los Angeles Police Department to raid several local massage parlors in 2011 and arrest employees working there for alleged prostitution.

ERNC President Michael Nogueira and an LAPD representative will offer a presentation about massage parlors during what will be the first meeting of the neighborhood council’s board in 2013. The monthly board meeting will be held from 7 p.m. to 9 p.m. on the second floor of Eagle Rock City Hall. The event is open to the public.

The presentation will be followed by a discussion and possible action by the ERNC on whether to urge the state Assembly to improve local jurisdiction of massage parlors, as city Councilman José Huizar recommended in October 2011, with the unanimous backing of the Los Angeles City Council.

“There is some renewed interest in tackling the massage parlor issue once again,” ERNC Immediate Past President Michael Larsen told Eagle Rock Patch. Massage businesses in the neighborhood “seem to be as busy as ever," he said, adding that “it's important for illicit massage places and their customers to know that Eagle Rock will not tolerate them and will devote resources to getting rid of them."

There are at least six “erotic massage parlors” in the Eagle Rock area, according to Rub Maps, a website devoted to the massage parlor industry, which is mainly regulated by the state government.

The meeting agenda of the ERNC board also includes a presentation by Sub-District 6 Director Ethan Weiss about a candidates’ forum ahead of the L.A. mayor’s election in March.

During the previous ERNC meeting in December, the board had suggested that the ERNC host the mayoral candidates’ forum along with several other neighborhood councils in Northeast L.A.

But with less than two months left before the mayoral primary election, it’s not clear whether efforts to convene a candidates’ forum are feasible, especially given that, as a city organization, the ERNC is obliged to invite all candidates in the race and not just those most likely to win.

Other significant items on the evening’s agenda include a discussion and possible action on:

• A grant to improve the Eagle Rock Elementary Educational Foundation Library.

A proposal to develop a 7-Eleven convenience store at 4515 York Blvd.

• A report by the ad hoc ERNC bylaws committee about its vote on proposed revisions to the ERNC bylaws, including a provision that regulates voting in the council’s elections by stakeholders who are not Eagle Rock residents.

In addition, ERNC Public Safety Director José Posada, who is also the principal of the Eagle Rock Elementary School & Magnet Center, will provide the latest details about public safety in the neighborhood.

Timothy January 08, 2013 at 03:39 PM
So what type of businesses would you like in Eagle Rock? No pot shops or massage parlors, I get it. How about taking a proactive stance to attract better restaurants, upscale bars, shops etc.? Perhaps steps can be taken to make ER more friednly to business that will enhance our community. We don't need more autobody shops, driving schools or .......
Suede January 08, 2013 at 04:56 PM
The Eagle Rock Temperance League is at it again. Get ready for even more empty storefronts in our community.
John January 08, 2013 at 07:28 PM
Come on, who cares what goes on in those massage parlors? The health department is on it. I admit I don't like the signs, but the dog groomers and driving schools are obnoxious too. Might as well outlaw masturbation, oral sex, sodomy, pornography. People need human touch. Sexual repression is unhealthy. And this America. The founding fathers had sex with their slaves. Human trafficking is another story. Sex workers should be required to receive county counseling on immigration, health, and where to get help if they are captives. But as far as massage parlors go, its obviously a needed service. If you don't like 'em, don't go inside. People vote with their pocketbooks. It an individual choice.
John Goldfarb January 08, 2013 at 07:49 PM
AFG January 08, 2013 at 08:34 PM
In the ghetto!
Kathy January 08, 2013 at 11:22 PM
Businesses such as massage parlors and pot shops do nothing to improve quality of life. Eagle Rock has always been something of a nothing place, and it basically remains the same today. However, massage parlors and pot shops only degrade communities and attract sleezy customers. Something like a California Pizza Kitchen would upgrade Eagle Rock, but I doubt they'd open next to a pot shop or massage parlor. Wake Up ERNC.........
Punky January 09, 2013 at 03:42 AM
California Pizza Kitchen??? You must be kidding. That is exactly what Eagle Rock does NOT NEED. Yes, more INDEPENDANT business: great restaurants, boutiques, book stores, hair salons, produce grocery stores, wine bars, etc is what we need, e.g. Fattys, Blue Hen, Cafe Four, Cafe Beaujolais, Loft Hair , Organix, Colorado Wine Co, etc. (and many more I did not name). We love the eclectic and INDEPENDANT vibe of ER, we do not want it to turn into a generic commercial zone with a bunch of chain restaurants and stores.
Timothy January 09, 2013 at 03:30 PM
Yes! Those were some of the most inane, myopic comments ever. I for one would welcome a good chain restaurant in ER. One with a proven track record of success. Look to Old Town Pasadena for a good model.
Kathy January 09, 2013 at 07:26 PM
That's why most commerce goes to Pasadena or Glendale leaving Eagle Rock merchants looking for customers.
AFG January 09, 2013 at 07:45 PM
A good chain restaurant with a proven track record would be a great addition to ER. While small businesses are also great, chain restaurants also employ a lot of persons. Anything not dumpy and shabby would be a favorable addition to Eagle Rock. Old Town Pasadena is a good model - we should only be so lucky to have our part of Colorado Bl. look like Pasadena's.
Patrick January 09, 2013 at 09:56 PM
Honestly, has anyone had any problems with any of the massage parlors? I couldn't even tell you where most are located. They seem to be fairly quiet and I suppose a good source of income to property owners. Pretty much the same goes for pot shops. You want to know what the biggest quality of life concern is in my area of Eagle Rock. It's the Pilates studio on the corner of Townsend and Colorado. Try driving up Townsend Ave between 5:00 to 8:00.
John January 09, 2013 at 10:15 PM
As Lenny Bruce once said, "No civilian ever filed a complaint against a hooker. It's always undercover cops." Quality of life? If you could afford it, wouldn't you like a massage? Who doesn't? People go to spas in Hawaii and pay a fortune for mud baths, facials, steam rooms and a good rub. The only difference between a rejuvenating detoxification treatment and an erotic massage is the address. Besides, aren't a lot of these "Foot Massage" places just erotic massages for women. Are they complaining it wasn't erotic enought? What goes on in those nail salons anyway? I agree, Eagle Rock should be like Pasadena, with boutiques, cafes, art galleries. But only if there is a clientele to support it. The zoning restrictions, curfew on operating hours, and lack of parking are the problem with attracting business to Eagle Rock. In the meantime, small massage parlors and marijuana businesses seem to be the only shops that can make it in Eagle Rock. I think the ERNC should have tenants lined up for the landlords before they continue with their quest to kill what little business there is in Eagle Rock. More grocery stores and gas stations. That's what ER needs. More parking. and concerted efforts to stem the tide of car thefts and burglaries, the real crime issue in Eagle Rock.
Timothy January 09, 2013 at 10:17 PM
If you want to talk about quality of life it's the people driving insanely in the morning getting their kids to Eagle Rock High. That and the trash and graffiti destroying the Yosemite rec center. Far worse problems than the odd happy ending.
Timothy January 09, 2013 at 10:36 PM
Here here! Totally agree. Morality police, please do something useful!
AFG January 10, 2013 at 02:13 AM
I think it's useful to make sure your community to look trashy.
Elijah H January 10, 2013 at 02:59 AM
Any word on "A proposal to develop a 7-Eleven convenience store at 4515 York Blvd."? Don't we already have a 7-11 just a few blocks away at the corner of Eagle Rock and El Paso, and an AM/PM mini-mart right on the corner of York and Eagle Rock? How many more convenience stores do we need crowded on that side of town?
AFG January 10, 2013 at 04:00 AM
Convenience stores don't add much ambience at all.
Sarah January 10, 2013 at 04:16 AM
They accept cash and don't pay taxes. They aren't following labor laws either. As someone who has lived here for over 19 yrs, it is important to me that Eagle Rock continues to improve and that our home values don't go down. I don't care who's getting a happy ending at these places, but pay your taxes and follow the laws all the other businesses have to. In addition, there is no reason for there to be one on every block of Eagle Rock blvd. Please don't pretend this doesn't affect us all fiscally and our district is not a wealthy one.
Timothy January 10, 2013 at 03:35 PM
Sarah, I don't really see your point about accepting cash as all places of business accept cash. My point is that there could be a better proactive stance on the part of the ERNC and our community to attract the type of businesses we want, rather than try and chase out the ones that are finding their way here. Would it be nice to have Colorado blvd. resemble Old Town (on a smaller scale), or Sunset Junction (depending our your taste)? Work on that, rents will go up and the "lower class" businesses will leave.
Lisa January 11, 2013 at 07:34 PM
peter hilton January 12, 2013 at 07:27 PM
What we have here is closet conservatism posing as liberal's to further their personal business interest's,both Michael Larsen and Michale Nogeriea are no different than the Spanish Inquisition or the Salem Witch Hunters? Ask Michale Noguriea why the Fire Department has cited him over the past several Months for safety violations, and the Building and safety has been out to his business? "People in glass houses should not throw stones The people of Eagle Rock would do themselves a favor and look at Michael Larsen, Michael Nougeria and the ERNC closer, because they are not what they seem, what next, will we be asked to burn books at the Library because they do not fit with these idiots views? If the ERNC keeps going down this path, they will destroy the business community of Eagle Rock, and while I did support these fools in the past, I believe they are going too far, claiming all Massage Businesses are doing something wrong is absolutely absurd, they are trying to make a living, leave them alone?
Observer January 31, 2013 at 10:34 PM
I think those review sites have a lot of false reviews in order to boost their own annual subscription. I suffered back problems and went to get a deep tissue message which was great. No offer of happy ending, no hint of anything illegal. I think because these places have a sense of mystery to them, people start riding the stereo type train and review sites get people paying annual subscription fees to devour the reviews. It's like reality TV. Leave the business owners alone and focus on more productive things. Maybe everybody should go get a $50 1 hour message to relax themselves. It's a bargain.
Rub Maps April 23, 2014 at 09:55 PM
Find Your Happy Endings at Rubmaps.com


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